THE CULT RESIDENCY WITH WESTMAN ATELIER
IN THIS ARTICLE
The Newness Elevating Artistry
The new HydroBalm Lipstick Plush like a balm, luminous like a lipstick — the new HydroBalm Lipstick delivers sheer, hydrating colour with a glossy, cushion-soft finish. Infused with conditioning ingredients, it melts onto lips for a fresh, just-bitten effect — think effortless polish with skincare sensibility.
Petite Baby Cheeks in Coquette & Poppet Your favourite flush, perfectly scaled. Coquette and Poppet arrive in petite form fit for travel, handbags and glow-on-the-go moments. Same creamy, skin-enhancing formula in a smaller getaway-ready size.
Exclusive: The Cult x Westman Atelier Edit Enter the world of Westman Atelier with a Gucci-approved curation designed to make artistry feel effortless. Perfectly scaled for Spring escapes, this edit includes radiant favourites and a personalised pairing of the Petite Baby Cheeks Blush and Face Trace Contour Stick — with a choice of shade variations fit for every complexion.
In Conversation With Gucci Westman
Gucci on Discovering Makeup “I first discovered make up because my mom didn’t allow me to wear any — so obviously I rebelled! I would do my friends’ make up on the bus to school and loved how it boosted confidence. Later, working in Paris and attending shows, I was hooked. That’s when I knew this was my world.”
On Bridging Skincare and Performance “I noticed there was a gap in the beauty market — you could find something natural or something innovative, but not both. I wanted products with effective skincare ingredients that could also perform at the highest level. At Westman Atelier, we’re bridging that gap.”
On Pushing Beauty Boundaries “We want to continue pushing what’s possible in beauty — delivering extraordinary products rooted in skincare and driven by performance. Skin Activator has completely transformed my skin. I use it morning and night — I won’t go a day without it. Skincare is a big obsession of mine, and we’ll continue to explore new categories.”
On Achieving A Professional Finish “Everything starts with skin. Hydration and prep are key. I often use two foundation shades to mimic natural tonality — lighter at the centre of the face, deeper where you need coverage. Skin should always look like you.”
Westman Atelier Makeup Bestsellers
If you’re building a Westman Atelier wardrobe, start here. Master the art of effortless glam à la Gucci with her personal go-to, the Westman Atelier Skin Activator Serum. It’s packed with skin-loving ingredients (see: hyaluronic acid, prickly pear cactus extract, ceramides and more) to hydrate and plump the complexion before makeup application.
Next up, apply the Westman Atelier Vital Skincare Complexion Drops, a skincare-makeup hybrid formulated to enhance your complexion with a hydrating tint. Once that’s settled in, sculpt your face with the fan-favourite Westman Atelier Face Trace Contour Stick, or amplify your glow with the Sun Tone Bronzing Drops, followed by a flush of blush using the Westman Atelier Baby Cheeks Blush Stick — both boasting a creamy, buildable and blendable formula that glides onto skin.
We’re almost done, but not quite yet. Adorn your complexion with lit-from-within radiance using the Westman Atelier Lit Up Highlight Stick (hint: our favourite shade is ‘Nectar’) or dab on the Westman Atelier Liquid Super Loaded Illuminator.
Looking to the eyes, swipe on the Westman Atelier Eye Pods followed by the Westman Atelier Eye Want You Mascara.
Finish the look with a statement lip using the Westman Atelier Suede Matte Lipstick, or opt for the Westman Atelier Squeaky Clean Liquid Lip Balm for a plump and pillowy pout.
More Westman Atelier Favourites
Cult Beauty’s Content Editor and a Cult Beauty OG, Verity loves nothing more than the marriage of language and lip balm. A quintessential Libran, she’s a self-professed magpie for luxury ‘must-haves' and always pursuing the new and the niche — from the boujee-est skin care to cutting-edge tech. Balancing an urge to stop the clock with her desire to embrace the ageing process (and set a positive example for her daughter), Verity's a retinol obsessive and will gladly share her thoughts about the time-defying gadgets, masks and treatments worth the splurge...