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The brains behind Yves Saint Laurent's iconic colour range and famed Touche Eclat concealer, Terry de Gunzburg, decided to distil her vision into her own eponymous brand, BY TERRY. Built on the ethos that 'a woman's beauty essentials are an excellent moisturiser and a fresh, natural-looking complexion', BY TERRY dreams up skin-friendly formulas including everything from base-perfecting CC creams and concealers to flattering blushes and eyeshadows to help you look like 'you'... But on a good day.